Apple Vision Pro's Name May Still Face Trademark Issues in China
The Apple's Vision Pro headset may still face trademark issues with Huawei when the company launches it in China.
![Vision Pro Person](https://images.macrumors.com/t/CcP-4-LpimNHg_Qdzp6ux5bP16s=/400x0/article-new/2023/09/Vision-Pro-Person.jpg?lossy)
As highlighted by the South China Morning Post, Chinese tech giant Huawei registered the "Vision Pro" name in the country in 2021. This registration encompasses a wide array of goods and services, including virtual reality headsets and wearable video displays, effectively granting Huawei exclusive rights to the "Vision Pro" name in China until November 2031.
According to the Chinese National Intellectual Property Administration (CNIPA), Apple's application for the trademark rights to "Vision Pro" is currently in a state of "refusal to re-examine." Additionally, Apple applied to trademark the brand name "Apple Vision Pro" in June 2023, and this application is still under examination, leaving the company's branding strategy for the product in China uncertain.
Huawei's first foray into smart eyewear came with the introduction of "Vision Glass" in December 2022, expanding its portfolio under the Vision brand, which also includes a range of smart TV screens. Following the release of Apple's Vision Pro in the United States in February, Huawei has been rumored to be preparing to launch similar devices.
Popular Stories
iOS 18 will give iPhone users greater control over Home Screen app icon arrangement, according to sources familiar with the matter. While app icons will likely remain locked to an invisible grid system on the Home Screen, to ensure there is some uniformity, our sources say that users will be able to arrange icons more freely on iOS 18. For example, we expect that the update will introduce...
iOS 18 will feature a revamped Home Screen that is "more customizable," according to Bloomberg's Mark Gurman. He revealed this information in his Power On newsletter today, but he did not provide any specific details. Subscribe to the MacRumors YouTube channel for more videos. Apple will announce iOS 18 at its annual developers conference WWDC in June. Other features and changes rumored for...
We're getting closer to the launch of new iPad Pro and iPad Air models, while rumors about iOS 18 are continuing to ramp up with this week's surprise revelation that Apple has been talking to Google and others about potentially helping power the generative AI features expected to be a major part of this year's update. Other news this week saw the release of iOS 17.4.1 and iPadOS 17.4.1...
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models concurrently, which is why we sometimes get rumored feature leaks so far ahead of launch. The iPhone 17 series is no different, and already we have some idea of what to expect from Apple's 2025 smartphone lineup. If you plan to skip...
On this week's episode of The MacRumors Show, we discuss Apple's rumored plan to refresh the entire AirPods lineup with a series of new models. Subscribe to The MacRumors Show YouTube channel for more videos The fourth-generation AirPods will reportedly feature a new design with a better fit, improved sound quality, and an updated charging case with a USB-C port. For the first time ever,...
The next-generation iPad Pro will feature a landscape-oriented front-facing camera for the first time, according to the Apple leaker known as "Instant Digital." Instant Digital reiterated the design change earlier today on Weibo with a simple accompanying 2D image. The post reveals that the entire TrueDepth camera array will move to the right side of the device, while the microphone will...
Apple has previously announced three new iOS features that it said are coming to the iPhone later this year, as outlined below. The new features include the ability to install iPhone apps on the web in the EU, RCS support in the Messages app, and next-generation CarPlay. Web Distribution Apple recently announced that eligible developers will soon be able to distribute their iOS apps to ...
Top Rated Comments
While Vision allures to something related to eyes, it's not a word used for describing goggles, glasses, or headsets. That's what makes it a brand on its own.
They could name it Apple Headset without any trademark issues, but they really want to pretend it's an entirely new category.