Apple Cancels Electric Car Project

Apple has canceled all plans to release an autonomous, electric vehicle, reports Bloomberg. Apple has been working on an Apple Car for more than a decade and invested millions of dollars into development before deciding it was not a viable project.


Apple's Chief Operating Officer Jeff Williams today told approximately 2,000 employees working on the ‌Apple Car‌ that the project was canceled, and the information reportedly came as a surprise.

Work on the ‌Apple Car‌ is winding down and many of the people that were working on the car will move to Apple's artificial intelligence division to work on generative AI under AI chief John Giannandrea.

There are a number of hardware engineers and car designers that were on the ‌Apple Car‌ team, and there will be layoffs. Some of the employees may be able to shift to other divisions within the company.

Earlier this year, there were rumors that the ‌Apple Car‌ project had been scaled back, with Apple abandoning plans for a full driverless car with autonomous capabilities. Apple shifted focus to an electric vehicle with fewer self-driving features, and the vehicle would have been on par with Tesla's technology. Apple was aiming to release the car sometime around 2026, but now those plans have been shelved completely.

News of the ‌Apple Car‌ first surfaced in 2014, and since then, the project has been rife with problems. The focus of the work has changed and evolved multiple times, and Apple has had several leadership changes due to internal strife. Apple Watch chief Kevin Lynch took over the project in 2021, and he worked to scale down the project while still putting out a viable car.

According to Bloomberg, senior Apple executives made the decision to wind down the ‌Apple Car‌ project in recent weeks.

Top Rated Comments

JoEw Avatar
4 weeks ago
Maybe there’s hope for Apple after all.

Now please fix Siri it’s embarrassing.
Score: 115 Votes (Like | Disagree)
armandxp Avatar
4 weeks ago
Focus on software more. No margins in automobile sales.
Score: 85 Votes (Like | Disagree)
coolfactor Avatar
4 weeks ago

Good call. Electric cars need to go bye bye.
That's your takeaway?

You realize that the *first* cars were actually electric. Gas-powered eventually took over because of the technology at the time, and the powerful oil industry influences. We're now suffering the consequences of that, and it's time for burning fossil fuels to become extinct. We need to evolve.
Score: 42 Votes (Like | Disagree)
jz0309 Avatar
4 weeks ago

Good call. Electric cars need to go bye bye.
Why do they need to go bye bye?
Say more …
Score: 41 Votes (Like | Disagree)
OS-SEX Avatar
4 weeks ago

Good call. Electric cars need to go bye bye.
Electric cars are the future whether you like it or not. They're just not part of Apple's future, apparently.
Score: 39 Votes (Like | Disagree)
vegetassj4 Avatar
4 weeks ago
That's because everytime they updated carOS:

* the UI changed,
* The dash display would suffer from jelly scrolling
* the car would turn off when you got a Telugu text,
* carOS would have to index for 2 days before you got full performance again
* The car would shut down with 30% battery remaining
* the HVAC would get the temperature wrong and blow hot air
* the battery would drain too fast for whatever reason

On a positive note: Safari got snappier with every update

:ducking and running from an angry mob with pitchforks and torches:
Score: 37 Votes (Like | Disagree)

Popular Stories

iPhone Home Screen Gradient Blank Spaces 1

Sources: iOS 18 Lets Apps Be Placed Anywhere on Home Screen Grid

Sunday March 24, 2024 1:33 pm PDT by
iOS 18 will give iPhone users greater control over Home Screen app icon arrangement, according to sources familiar with the matter. While app icons will likely remain locked to an invisible grid system on the Home Screen, to ensure there is some uniformity, our sources say that users will be able to arrange icons more freely on iOS 18. For example, we expect that the update will introduce...
iPad Pro 2024 Landscape Camera Feature

New iPad Pro Again Rumored to Feature Landscape Front-Facing Camera

Monday March 25, 2024 5:43 am PDT by
The next-generation iPad Pro will feature a landscape-oriented front-facing camera for the first time, according to the Apple leaker known as "Instant Digital." Instant Digital reiterated the design change earlier today on Weibo with a simple accompanying 2D image. The post reveals that the entire TrueDepth camera array will move to the right side of the device, while the microphone will...
iPhone 15 General Feature Green

Apple Says These New iOS Features Are Coming Later This Year

Sunday March 24, 2024 7:45 am PDT by
Apple has previously announced three new iOS features that it said are coming to the iPhone later this year, as outlined below. The new features include the ability to install iPhone apps on the web in the EU, RCS support in the Messages app, and next-generation CarPlay. Web Distribution Apple recently announced that eligible developers will soon be able to distribute their iOS apps to ...
sonoma desktop wwdc

Apple Releases macOS Sonoma 14.4.1 With Fix for USB Hub Bug

Monday March 25, 2024 10:10 am PDT by
Apple today released macOS Sonoma 14.4.1, a minor update for the macOS Sonoma operating system that launched last September. macOS Sonoma 14.4.1 comes three weeks after macOS Sonoma 14.4. The ‌‌‌‌macOS Sonoma‌‌ 14.4‌.1 update can be downloaded for free on all eligible Macs using the Software Update section of System Settings. There's also a macOS 13.6.6 release for those who...
Beyond iPhone 13 Better Blue Face ID Single Camera Hole

Seven Reasons to Wait for Next Year's iPhone 17

Tuesday March 19, 2024 5:20 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models concurrently, which is why we sometimes get rumored feature leaks so far ahead of launch. The iPhone 17 series is no different, and already we have some idea of what to expect from Apple's 2025 smartphone lineup. If you plan to skip...
maxresdefault

iOS 18 Rumored to Feature 'More Customizable' Home Screen

Sunday March 24, 2024 7:10 am PDT by
iOS 18 will feature a revamped Home Screen that is "more customizable," according to Bloomberg's Mark Gurman. He revealed this information in his Power On newsletter today, but he did not provide any specific details. Subscribe to the MacRumors YouTube channel for more videos. Apple will announce iOS 18 at its annual developers conference WWDC in June. Other features and changes rumored for...
combine images

Top Stories: iOS 18's Generative AI Features to Rely on Google?, Latest on New iPads, and More

Saturday March 23, 2024 6:00 am PDT by
We're getting closer to the launch of new iPad Pro and iPad Air models, while rumors about iOS 18 are continuing to ramp up with this week's surprise revelation that Apple has been talking to Google and others about potentially helping power the generative AI features expected to be a major part of this year's update. Other news this week saw the release of iOS 17.4.1 and iPadOS 17.4.1...