TrendForce
By MacRumors Staff
TrendForce Articles
![Apple Watch Ultra 2 hero feature white](https://images.macrumors.com/t/N8HRc-IA7ToxQZtul4pPMdsJzLU=/400x400/smart/article-new/2023/09/Apple-Watch-Ultra-2-hero-feature-white.jpg)
Kuo: Apple Watch Ultra With MicroLED Display Indeed Canceled
Earlier this week, Apple supplier ams OSRAM announced it would "re-assess its microLED strategy" after a "cornerstone project" was "unexpectedly cancelled." Counterpoint Research's Display Supply Chain Consultants informed MacRumors that this project related to the rumored Apple Watch with a microLED display. Apple analyst Ming-Chi Kuo today commented on the matter, saying that Apple has...
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iOS 18: AI Server Industry Aiming to Win Business From Apple
AI server makers are hoping to obtain orders from Apple ahead of its highly anticipated unveiling of new AI features later this year, according to Taiwanese research firm TrendForce. Server manufacturer Supermicro is reportedly "aggressively expanding" its efforts to secure AI-related orders from Apple. The company has the potential to double its shipments of AI servers this year, supported...
![iPhone 16 Cameras Feature 1](https://images.macrumors.com/t/bgMDxtHglesr4iDqEsmtiiotVis=/400x400/smart/article-new/2023/10/iPhone-16-Cameras-Feature-1.jpg)
Both iPhone 16 Pro Models Again Rumored to Feature 5x Optical Zoom
Apple plans to expand the iPhone 15 Pro Max's tetraprism camera with up to 5x optical zoom to both the iPhone 16 Pro and iPhone 16 Pro Max this year, according to Taiwanese research firm TrendForce. This is a rumor we have heard from other sources before, including Apple analyst Ming-Chi Kuo and our own reporting. TrendForce briefly mentioned this information today in a press release focused ...
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M3 Ultra Mac Studio Rumored to Launch in Mid-2024, But No Sign of New Mac Pro
A new Mac Studio model with the M3 Ultra chip—which could be more powerful than expected—will launch in mid-2024, according to a new report. The report comes from Taiwanese research firm TrendForce citing ICsmart. The current Mac Studio, which contains M2 Max and M2 Ultra chip options, was introduced at WWDC in June 2023. With TrendForce forecasting another mid-year update for the Mac...
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Apple Watch Ultra With 10% Larger Display and MicroLED Expected to Launch in 2026
The Apple Watch Ultra will gain a 10% percent larger display upon switching from OLED to microLED in 2026, according to Taiwanese research firm TrendForce. The current Apple Watch Ultra has a display size of 1.93-inches, whereas the upcoming microLED model is apparently due to feature a 2.12-inch screen. The microLED panel is estimated to cost two to three times more than the equivalent OLED ...
![ipad pro m1 feature](https://images.macrumors.com/t/DHZb-qcwJFjZdas-H-wc0cpp_zY=/400x400/smart/article-new/2021/05/ipad-pro-m1-feature.jpg)
12.9-Inch iPad Pro With Mini-LED Display Expected to Be Discontinued Next Year
Apple plans to discontinue the 12.9-inch iPad Pro with mini-LED backlighting in 2024, according to a recent report from Taiwanese research firm TrendForce, suggesting that the tablet will not remain in the lineup for a reduced price following the launch of the rumored 13-inch iPad Pro with an OLED display next year. TrendForce:The shipment volume for Mini LED notebooks is estimated to...
![iPhone 15 Blue Three Quarters Perspective Feature 2](https://images.macrumors.com/t/Lax7UaBskcxd93ryMIRyKtDjjD8=/400x400/smart/article-new/2023/08/iPhone-15-Blue-Three-Quarters-Perspective-Feature-2.jpg)
Smaller iPhone 15 Pro Will Continue to Start at $999, Says TrendForce
While rumors have been circulating about a $100 price increase for both iPhone 15 Pro models, Taiwanese research firm TrendForce today predicted that the smaller iPhone 15 Pro will start at $999 in the U.S., just like the iPhone 14 Pro. TrendForce believes that only the iPhone 15 Pro Max will cost extra. The research firm predicted that the device will start at $1,199 in the U.S., which...
![iPhone 15 Pro Colors Mock Feature](https://images.macrumors.com/t/T_DH_eVyoEidtvOFy5jc2vflsgg=/400x400/smart/article-new/2023/08/iPhone-15-Pro-Colors-Mock-Feature.jpg)
iPhone 15 Pro to Start at 128GB Storage With 8GB of RAM — TrendForce
Apple's upcoming iPhone 15 Pro and iPhone 15 Pro Max will have the same 128GB, 256GB, 512GB, and 1TB storage capacity options as the iPhone 14 Pro models, according to information shared today by Taiwanese research firm TrendForce. The research firm reiterated its claim that both iPhone 15 Pro models will be equipped with 8GB of RAM, compared to 6GB for the iPhone 14 Pro models. Increased...
![iPhone 15 Blue Three Quarters Perspective Camera Closeup Feature](https://images.macrumors.com/t/lThlX5aKXki1zqTMx9RO3Tul0YI=/400x400/smart/article-new/2023/09/iPhone-15-Blue-Three-Quarters-Perspective-Camera-Closeup-Feature.jpg)
iPhone 15 Camera Upgrades Will Be 'Star of the Show' at Apple Event
Apple is expected to unveil the iPhone 15 series at an event on Tuesday, September 12, and camera upgrades across the devices will be the "star of the show," according to a report today from Taiwanese research firm TrendForce. The upgrades are said to be a "pivotal factor" that "could tip the scales for potential buyers." As previously rumored, TrendForce said both the standard iPhone 15...
![iPhone 14 Pro Display Two Times Brighter Feature](https://images.macrumors.com/t/3MzrXbdBtU2Wf4JUECpxrcx2xa8=/400x400/smart/article-new/2022/09/iPhone-14-Pro-Display-Two-Times-Brighter-Feature.jpg)
Custom MicroLED Displays Could Be Heading to the iPhone, Vision Pro, and Apple Car
Early production operations for Apple's custom microLED displays indicate that the technology is headed to a broad range of products, including headsets, iPhones, and automotive applications, Taiwanese research firm TrendForce reports. TrendForce also repeated their claim from last month that Apple's first microLED display will launch on a new Apple Watch Ultra model in 2026, rather than 2025...
![apple headset in box render marcus kane](https://images.macrumors.com/t/UNT9vTOySP7r5t2iRI8vXucAVA0=/400x400/smart/article-new/2023/05/apple-headset-in-box-render-marcus-kane.jpg)
Apple Mixed-Reality Headset Shipments Now Estimated to 'Fall Short of 100,000 Units' This Year
Apple's mixed-reality headset will be primarily targeted at developers and could now see shipments of fewer than 100,000 units this year, Taiwanese research firm TrendForce reports. Apple headset concept by Marcus Kane TrendForce claims that the headset's high cost, difficulty to manufacture, and focus on developers will "restrict sales predominantly to pre-orders for this year." While...
![iphone 14 pro max deep purple](https://images.macrumors.com/t/76oB9NSQtSapZ7FBczhxQ6TRctA=/400x400/smart/article-new/2022/09/iphone-14-pro-max-deep-purple.jpg)
iPhone 15 Rumored to Feature RAM Improvements, 8GB Likely for Pro Models
The next-generation iPhone 15 series will feature RAM improvements, according to a new report from Taiwanese research firm TrendForce. Apple will "bump up the capacity and specifications" of RAM for iPhone 15 models, the report claims. Based on this wording, there could be improvements to both RAM amounts and speeds across the iPhone 15 series, but no specific details were provided....
![apple watch ultra 1 1](https://images.macrumors.com/t/tWKpgcVAJOvUpLKz8EruSgIMF7o=/400x400/smart/article-new/2022/09/apple-watch-ultra-1-1.jpg)
Apple Watch Ultra With Nearly 10% Larger Display Rumored to Launch Next Year
A new Apple Watch Ultra with a larger 2.1-inch display will be released in 2024, according to a report today from Taiwanese publication DigiTimes, citing industry sources. This lines up with information shared last month by Jeff Pu, a tech analyst at Hong Kong-based investment firm Haitong International Securities. The current Apple Watch Ultra has around a 1.93-inch display, so the 2024...
![iPhone 14 Pro Purple Side Perspective Feature Purple](https://images.macrumors.com/t/aFLQxZgihXEIitlmYpAAXaHyCuY=/400x400/smart/article-new/2022/11/iPhone-14-Pro-Purple-Side-Perspective-Feature-Purple.jpg)
'iPhone 15 Ultra' Won't Be Exclusively Assembled by Foxconn
Apple has enlisted Luxshare to assemble the iPhone 15 Pro Max alongside Foxconn next year, according to Taiwanese research firm TrendForce. It's unclear what percentage of orders Luxshare will fulfill, but the move will help to reduce Apple's risks of relying on a single manufacturer following workplace issues at Foxconn in recent months. Rumors suggest that there will be increased...
![iphone 14 pro max deep purple](https://images.macrumors.com/t/76oB9NSQtSapZ7FBczhxQ6TRctA=/400x400/smart/article-new/2022/09/iphone-14-pro-max-deep-purple.jpg)
iPhone 15 Pro Predicted to Feature Increased 8GB of RAM, USB-C Port, and More
iPhone 15 Pro models will feature an increased 8GB of RAM, a USB-C port, and multiple camera improvements, according to Taiwanese research firm TrendForce. In a press release today, TrendForce indicates that the iPhone 15 lineup will again consist of four models and that only the two Pro models will get Apple's latest processor, as was the case with the iPhone 14 lineup. Users can expect the ...
![iPhone 14 Pro Purple Side by Side Black](https://images.macrumors.com/t/F1xHz9X8kZitdtJwUa95buXrhWs=/400x400/smart/article-new/2022/05/iPhone-14-Pro-Purple-Side-by-Side-Black.jpg)
iPhone 14 Pro Again Rumored to Start With Increased 256GB of Storage
The iPhone 14 Pro and iPhone 14 Pro Max may start with an increased 256GB of storage, rather than the starting 128GB option previously offered for the high-end iPhone models, according to updated forecast from TrendForce. iPhone 14 Pro concept render by Ian Zelbo According to Apple analyst Ming-Chi Kuo, the iPhone 14 lineup will be around 15% more expensive than the average selling...
![iPhone 14 Pro Purple Rear Flat MacRumors Exclusive](https://images.macrumors.com/t/w02teJLD3067cdV3lm5Xa9JiV8c=/400x400/smart/article-new/2022/05/iPhone-14-Pro-Purple-Rear-Flat-MacRumors-Exclusive.jpg)
iPhone 14 Pro Predicted to Start With Increased 256GB Storage Alongside Rumored Price Increase
Earlier today, analyst Ming-Chi Kuo claimed iPhone 14 Pro models will be more expensive than iPhone 13 Pro models. Kuo did not reveal exact pricing, but he said that the average selling price of all four iPhone 14 models will increase by about 15% overall. While higher prices would be disappointing for customers, it is possible the iPhone 14 Pro and iPhone 14 Pro Max will offer increased...
![3nm apple silicon feature](https://images.macrumors.com/t/eDzPFJRPrPHhkD1bRDHi-Lj6Qgs=/400x400/smart/article-new/2021/06/3nm-apple-silicon-feature.jpg)
Apple Chip Supplier Hit by Intel Delay Ahead of 'A17 Bionic' Production in 2023
Apple chip supplier TSMC is scaling back its plans to produce 3nm chips next year after Intel postponed a major order, Taiwanese research firm TrendForce reports. Intel reportedly planned to outsource production of its Meteor Lake tGPU chipset to TSMC, with mass production scheduled for the second half of 2022, before being delayed to the first half of 2023 due to design and verification...
![iPhone 14 Lineup Feature Purple](https://images.macrumors.com/t/ouxraL-rW5KkGTGsaR8pJ3eK7tM=/400x400/smart/article-new/2022/05/iPhone-14-Lineup-Feature-Purple.jpg)
iPhone 14 Lineup Expected to Start With Increased 6GB of RAM
All four iPhone 14 models launching later this year will be equipped with 6GB of RAM, according to Taiwanese research firm TrendForce. TrendForce said the iPhone 14 Pro models will be upgraded to a faster and more power efficient type of RAM known as LPDDR5, while the standard iPhone 14 and iPhone 14 Max models are expected to stick with LPDDR4X. If the report proves to be accurate, the...
![iPhone 14 Pro Lineup Feature Purple](https://images.macrumors.com/t/QzKCwv2PR26nObh8hIa3u-h-f2s=/400x400/smart/article-new/2022/05/iPhone-14-Pro-Lineup-Feature-Purple.jpg)
Only the Pro Models in iPhone 14 Lineup Will Feature Upgraded A16 Chip, Another Report Says
Apple's next-generation A16 chip will be exclusive to the iPhone 14 Pro and iPhone 14 Pro Max, according to Taiwanese research firm TrendForce. In a report focused on global smartphone production, TrendForce briefly mentioned that Apple plans to launch four new iPhone 14 models in the second half of 2022, but said that only the Pro models will be equipped with Apple's latest processor....